Today’s prospects are looking for useful information, but have a strong resistance to the “hard sell.” Most consumers spend the time to research services online before making a purchase. They take the time to study different products, compare prices and features before ever stepping foot in a store. They want good content that helps them make a decision but don’t like being sold. In fact, 70-percent of consumers would rather learn about a company through an excellent article rather than advertising.
Compelling content can help your business build strong customer relationships without resorting to the less productive “hard sell” tactics. The content you produce showcases your expertise, which gains consumer trust by highlighting important topics that affect consumers. Well-crafted content can bring traffic to your website and social media accounts, boost your performance on search results pages, and give your audience the chance to share your content with their friends, resulting in higher conversion rates for your business.
Can be sold [YES]
Can be used for personal use [YES]
Can be packaged with other products [YES]
Can modify/change the sales letter [YES]
Can be added to paid membership websites [YES]
Can put your name on the sales letter [YES]
Can be offered as a bonus [YES]
Can be used to build a list [YES]
Can print/publish offline [YES]
Can convey and sell Personal Use Rights [YES]
Can convey and sell Resale Rights [YES]
Can modify/change the main product [NO]
Can modify/change the graphics and ecover [NO]
Can be given away for free [NO]
Can be added to free membership websites [NO]
Can convey and sell Master Resale Rights [NO]
Can convey and sell Private Label Rights [NO]
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